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For nearly 32 years, the art on Flying Dog’s labels has been created by famed British artist and illustrator – the one, the only, the inimitable – Ralph Steadman. Monsters and dogs and amorphous characters you can’t quite figure out – Ralph reliably always keeps it weird.

To celebrate the season of brackets, we’ve created one of our own. Starting March 17, you’ll have a chance to vote on your favorite Ralph art. Following the cadence of ‘that other tournament’  we’ll open voting on our story and website every few days. The label art with the most votes will advance to the next round and so on and so on until one is eventually chosen the best/weirdest label of all time. 

The internet has spoken! Royal Crush is the 2022 label champion!